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Anonymous
Coffee

How a move to Shopify, smart shipping automation and a new subscription service grew online sales by over 30% and gave the team back more than two days a week.
AT A GLANCE
CLIENT
Anonymous Coffee
SECTOR
Coffee e-commerce
CHANNEL
Shopify
WHAT WE DID
​Shopify, Microsoft 365, automation and subscriptions
THE WORK
What we did
Six changes, one joined-up system.
01
02
03
04
05
Squarespace to Shopify
Google to Microsoft 365
Local delivery automation
Royal Mail automation
Shopify subscriptions
RESULTS
Results
30%+
growth in monthly online sales
SUBSCRIPTION REVENUE
1/3
Before
After
REPEAT CUSTOMERS
Weekly
Before
After
of online sales is repeat revenue
None
weekly or fortnightly
1–2 weeks
~1/3
~3 weeks
DAYS OF LABOUR SAVED EVERY WEEK
ORDERS NOW ON SUBSCRIPTION
60%+
2+
“
“It is somewhat daunting for a small very lively business to change the platform which is the principal route to market, but thanks to Alex's diligence and good work, everything went smoothly.”
★★★★★
Keith Floodgate
Anonymous Coffee
SERVICES USED

Nice Design Store
Book a call
Shopify automation
Web design

Anonymous Coffee
How a move to Shopify, smart shipping automation and a new subscription service grew online sales by over 30% and gave the team back more than two days a week.
AT A GLANCE
CLIENT
Anonymous Coffee
SECTOR
Coffee e-commerce
CHANNEL
Shopify
WHAT WE DID
Shopify, Microsoft 365, automation and subscriptions
RESULTS
Results
30%+
growth in monthly online sales
DAYS OF LABOUR SAVED EVERY WEEK
2+
ORDERS NOW ON SUBSCRIPTION
60%+
SUBSCRIPTION REVENUE
1/3
of online sales is repeat revenue
Before
None
After
~1/3
REPEAT CUSTOMERS
Weekly
weekly or fortnightly
Before
~3 weeks
After
1–2 weeks
“
“It is somewhat daunting for a small very lively business to change the platform which is the principal route to market, but thanks to Alex's diligence and good work, everything went smoothly.”
★★★★★
Keith Floodgate
Anonymous Coffee
SERVICES USED
THE WORK
What we did
Six changes, one joined-up system.
01
Squarespace to Shopify
02
Google to Microsoft 365
03
Local delivery automation
04
Royal Mail automation
05
Shopify subscriptions
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